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Why everyone’s talking about Lidl’s new novelty Christmas advent calendar

The exclusive beauty calendar arrives with unique accessories like mirrors and hand creams, making it the perfect festive treat for makeup enthusiasts

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December's approach always brings excitement for advent calendars, and this 2025 Lidl has unveiled a beauty-focused option that's creating quite a stir among makeup enthusiasts. The calendar, which includes 24 carefully selected beauty accessories designed for those looking to enhance their daily routine during the countdown to Christmas, will be available in stores from November 7th.

Priced at just 19.99 euros, this affordable offering combines practical gadgets such as mirrors alongside essential items including creamy moisturisers and lipsticks, suitable for personal use or gifting. The inclusion of exfoliants and other thoughtfully chosen products ensures a different beauty experience each day of advent.

One of the most appealing aspects of this product is its variety, with the set containing 24 pieces that include 3 decorative figures, 18 essential accessories and 3 exclusive stickers. These decorative elements add a personalised touch that doesn't go unnoticed and provide an extra bonus for those who enjoy embellishing their beauty products.

Beyond traditional chocolate calendars

This cosmetics-oriented advent calendar stands out for its wide range of included products that go far beyond traditional chocolate offerings. Among the items are practical mirrors to facilitate product application, lipsticks in various shades, and hand creams that nourish and protect skin during the colder months.

Additionally, the incorporated exfoliants help prepare the skin so makeup appears more natural and long-lasting – a detail reflecting the intention to offer a complete experience for those concerned about their beauty routines.

The calendar represents excellent value for money, with each item costing less than 1 euro when the total price is divided by the 24 products included. This makes it an accessible option for those who want to try new cosmetic items without a significant investment.

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