What if there was a simple way to enjoy life on the water? This simple question led to the creation of Agapi Boat Club - a modern concept that redefines boating for today's lifestyle. The focus is on flexibility, simplicity and experience - not ownership.
The Agapi Boat Club offers a smarter, more accessible and environmentally conscious alternative to traditional boat ownership. With our club, members gain access to a premium fleet in some of the most desirable boating locations in Europe and beyond. Whether it's Mallorca, Marbella, Ibiza, Jersey, the Côte d'Azur or Italy, members are free to explore without having to worry about maintenance, mooring or logistics.
‘Our goal was to make boating accessible without compromising on quality,’ says Peder Asplund, CEO and co-founder. ‘We removed the barriers to entry while creating a high-quality and seamless experience.’
With a premium fleet and a user-friendly booking app, Agapi offers spontaneity and security. Whether you are an experienced skipper or a newcomer, the club offers flexible solutions for every need, taste and budget:
• Unlimited boating - year-round access to the entire fleet at all locations
• On-demand PayGo - pay per trip or package solutions for maximum flexibility
• Charter - for occasional trips
Membership can be customised - for the summer only, on weekdays only or for two desired months of the year. Members choose the boat category that suits their lifestyle - from 22 to 45 feet, with models from renowned brands such as Axopar, Frauscher, De Antonio Yachts, Delta, Quarken and more.
For companies, Agapi also offers corporate memberships - ideal for customer events, employee rewards or company boat access without ownership obligations.
However, those looking for a closer relationship with a specific boat can opt for Smart Boat Ownership - a hybrid model. Members purchase a boat, while Agapi takes care of everything: mooring, maintenance, cleaning and even shared use. Owners enjoy personal access, lower costs and full control, while the boat generates income through controlled club use.
‘We want our members to spend their time on the water - not maintaining a boat,’ says Alejandra Levinas Asplund, co-founder and Head of Marketing. ‘From maintenance to logistics to support - we take care of everything in the background.’
Agapi also offers professionally guided cruises, training, community events and personalised instruction - all part of our mission to make boating easy, safe and enjoyable for everyone.
In a world that is evolving from ownership to on-demand use, Agapi represents a new chapter in recreational boating. As in the automotive industry, today's boating enthusiasts value freedom over fixed ownership. Agapi's subscription model reflects this change - combining luxury, comfort and sustainability in a well thought-out solution.
Become a member now
Becoming a member is easy: Select your boat plan, your boat category and your desired locations - our team will create a customised offer for you. For more information, visit www.agapiboatclub.com or visit us in person at our office in Port Calanova, Mallorca.
Agapi Boat Club is not just about boats - it's about freedom, adventure and the sea on your own terms.
Address: Port Calanova, Avda. Joan Miró 327, Cala Major
Website: www.agapiboatclub.com
Telephone: +46 7063 30000
Facebook @agapiboatclub
Instagram @agapiboatclub